By Noom, Inc.

  • Category: Health & Fitness
  • Release Date: 2013-05-09
  • Current Version: 7.4.1
  • Adult Rating: 17+
  • File Size: 142.69 MB
  • Developer: Noom, Inc.
  • Compatibility: Requires iOS 10.3 or later.
Score: 4.5
From 81,966 Ratings


Any program can tell you to eat less and move more. Noom is different. Noom’s proven psychology-based approach identifies your deep-rooted thoughts and triggers, and builds a custom game plan to help you form healthy habits, faster. Featured in the New York Times, Women’s Health, Shape, Forbes, ABC and more, we've already helped over 45 million people worldwide build health habits and achieve their health goals. People who use Noom lose an average of 18 pounds in just 16 weeks! 78% keep the weight off for over a year. Learn how to navigate your environment, challenge your thoughts, master your triggers, and overcome any barrier that might come your way. Whether it's emotional eating, cravings at mid-day, difficulty with social eating, or a sweet tooth, Noom's scientifically backed-solution will help you create a plan to overcome any obstacle and practice healthier habits until you've mastered them! What you get: - Scientifically-proven psychology approach to “trick” your body into building healthy habits, faster - Flexible coaching designed to help you set and achieve your short- and long-term goals, and provide you with as much daily support and accountability you need -- you decide! - Personalized feedback from your coach based on your in-app activity and progress - Tools to track your weight, food, exercise, blood pressure, and blood sugar all in one place - Interactive content with over 250+ new articles, including choose-your-own adventure style guides to apply our #PsychTricks into your daily life, seamlessly - Smarter technology to identify your challenges in real time and keep you on track - Custom meal + workout Plans available to take your progress to the next level - Our most comprehensive food database, with over half a million new and updated food logging options and barcodes to make your experience even better - An award-winning, battery-friendly pedometer to count your steps Our team of doctors, psychologists, nutritionists, and personal trainers have created a new course that takes the most effective behavior change research and techniques and delivers them to you in daily bite-size articles and interactive challenges to teach you the skills you need to improve your health. Sign up today to turn your healthy thoughts into healthy actions with Noom! If you subscribe to Noom through the web, you can get information about your subscription or cancel by sending a message to Concierge Eva or your Goal Specialist. If you subscribe through iTunes, the credit card associated with your iTunes account will be charged at the end of the 7-day trial period, and your subscription will automatically renew every 30 days thereafter unless you cancel at least 24 hours before the end of the current payment period. If you do not cancel, your account will be charged for renewal within 24 hours prior to the end of the current period, at a rate of $44.99 per month for our Healthy Weight Program. If you purchase a subscription during the free trial period, any unused portion of the trial period will be forfeited. To manage your Noom subscription from iTunes: 1) On your iOS device, go to your device Settings and the ‘iTunes & App Stores’. 2) Tap on your Apple ID. 3) Tap to ‘View Apple ID’. (You may need to sign in or use Touch ID.) 4) Tap on ‘Subscriptions’. 5) Choose ‘Noom Coach: Healthy Weight Loss’. 6) Tap ‘Cancel Subscription’. For more information, please see our Terms and Conditions of Use:



  • Good App but Coaching not worth it

    By ECsurf025
    Noom worked for me - but that was 99.999999% bc of the automated part - the calorie counting/meal logging, exercise logging, and little items to read every day. The coaching and groups IMO are pointless. Your “personal coach” checks in with you once a week and essentially says “how are you doing”. Then if you ask a question they send you a link to an article. They do zero pushing or real coaching IMO. The groups aren’t much better. The group “coach” may ask a question like “how did you take control of your calorie intake today” and then let’s the group members (I.e you) talk. My take is Noom would not only be better for their users if they offered a cheaper membership without the coaching, but they would not much much more profitable if they didn’t pay their “coaches” and just went to an automated service. That reasoning alone is making me switch to a different service that is considerably cheaper.
  • I recommend this app

    By Swift coder wanabe
    This is so much more than a calorie/ exercise app. There is a lot of informational support. Most especially there are people assigned to you as your mentor and coach. Besides that, you are assigned to a group of other app users who are also there to help you along and keep you accountable. So, I have been using this app for less than five weeks. I have lost more than 10 pounds and have retired my favorite belt which is now too big! I’m glad to let it go along with those extra pounds. I have absolutely no doubt that I will finish this process all the way to my desired weight and remain there. I wish you the best with your efforts.
  • Buyer beware

    By Dinky calculator
    The articles are okay, good and fine. The coaches are a nightmare. Noom support is non existent. Try lifesum, it was more helpful and cheaper than this waste of money
  • Had a hard time cancelling

    By Dreski2024
    I signed up for the trial and just didn’t have the time to dedicate to really trying Noom’s services. I tried to log onto my account portal to cancel, but I got a loading page that never loaded. Unfortunately I was charged the 2-month fee because I couldn’t figure out how to cancel. I messaged my goal specialist asking how to check when my 2 months is up and was instructed to log into my account portal which, again, would never load after entering my log-on info. I’ve tried several times to log in through my phone and I get the same error. I finally logged on through my computer and was able to cancel. This is very concerning to me as this is a mobile-based app, but I can’t access my account info through my mobile device. I’ve messaged the company with my issue and strongly suggested to look into this error as it’s deceiving to consumers, especially those that want to cancel. Now I’m stuck with a $99 2-month membership that I know I’m not going to use but was unable to cancel because of technical difficulties with their website.
  • Cindy

    By cinzin1
    I like Zoom, especially the encouragement and helpful psychological tips
  • Helps to Keep You Focused on Your Goals

    By Where's the Confounded Bridge
    The hardest part of losing weight is losing your mental edge that prompted you to do something in the first place. Noom really helps with that in a couple of ways. First it is a continual reminder on your phone to weigh in and be thinking about your eating habits. Second, you are placed in a group which is encouraged to interact with one another for moral support and weight loss discussion. Lastly, it has an abundance of educational materials which help to shape your approach to eating. So if you are someone who needs to have regular oversight and interaction on your weight loss journey, I recommend Noom. I have done WW, the Zone and others but find Noom to be the most engaging and effective.
  • Too expensive and non refundable

    By tishmentz
    This app is too expensive for what it is. Almost all of the information is info that you know about health and fitness. And if you forget to cancel your membership after 14 days you are charged and will NOT be refunded even if you haven’t used the app. Make sure to pay attention to the date you must cancel after the free trial. Might work for some but with very little leg work I could do all this on my own.
  • No different than my fitness pal

    By Jfeakins
    This is just a good logging app plain and simple. The “coaches” don’t give you any information (at least mine didn’t) she just kept asking me questions like “what should you eat today?” like I don’t know, you tell me… Essentially this is my fitness pal except you have to pay for it👎🏻👎🏻
  • Didn’t work; sneaky billing policies

    By JerseyViolet
    *** BE CAREFUL ABOUT YOUR SUBSCRIPTION! *** Noom likes to get you by making it hard to unsubscribe. I literally woke up one morning to find they billed me again. Then I had to dig to find out how to cancel my subscription. They’ll probably still keep my money; I’ll update this if they decide not to be a bunch of thieving jerks. When I first started Noom, I had a wonderful goal specialist who was very supportive and helped keep me engaged and on track. Then she left and I was assigned someone else. My new goal specialist was not nearly as supportive. I never got reminder texts when I wasn’t engaging with the app. Food tracking is also a LOT of work. Hopefully if they took your money already, it’ll work for you. Don’t forget to ask them to cancel our subscription so you don’t get auto billed (and at a higher rate than they’re offering to new subscribers).
  • Fabulous program

    By watr1870
    I have the most patient goal coach. She won’t let me give up. The info you receive to overcome poor eating and lifestyle habits is worth the price. Noom offers tried and true psych tricks to defeat the cycle of defeat and lose the weight in a healthy way.